Who owns your readers right now: you, or the AI tool answering their questions?

A new Tow-Knight Center report says blocking AI hurts the public. But let AI in and it answers your readers for you, so they never reach your site.

On the latest Paywall Podcast, Pete walks through how to deal with AI and still keep that reader relationship:
  • Which AI bot to keep, and why blocking it costs you search traffic
  • How a registration wall turns today's website visits into email addresses
  • The setup that fits news sites vs. magazines and niche publishers

Website visits still come in today. In a year or two, they might be a trickle.

Listen to the episode:
Listen to the Episode

Prefer to read? Here's the detailed breakdown:

Should Publishers Block AI Bots? Keep Google, Block the Rest

AI answers your readers’ questions, so they never reach your site. Pete explains which bots to block, which to keep, and how to win readers back.
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Learn the strategies. Grab the tools. Turn readers into subscribers. Learn More...

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