● BUILT FOR WORDPRESS
Own your audience.
Survive the AI age.
Google search traffic to publishers is down over 30% – AI answers the question and stops the click. The Publisher Flywheel is how you take control and grow: a registration wall that builds your list 2-7x faster, segmented newsletters, targeted paid conversions. All natively in WordPress.
Trusted by over 800 leading publishers
Google, social, and AI all take a cut now.
Google now sends publishers 30% less search traffic. When AI answers appear, clicks drop 58%. The reader gets your content. You don’t get the visit.
AI answers with your content
AI reads your articles once, then answers reader questions. The reader gets your content. You get nothing: no visit, no ad view, no email.
Your rankings and followers were never yours
One Google or social update can erase years of rankings. And your followers? The platform decides who sees your posts, not you.
Your paywall is rented too
SaaS paywalls run outside WordPress: one more disconnected system, holding your subscriber data on their servers. And every publisher gets the same paywall, with little room to match how your audience engages.
In the AI age, “no decision” is a decision. Every month you wait, AI, Google, and social platforms take more of your traffic.
● The Publisher Flywheel
You have two Superpowers.
AI can only scrape one.
1. Great content, and
2. Your audience that already shows up
AI can scrape the first. It can’t scrape the second. The Publisher Flywheel turns that second superpower into 2-7x faster list growth, return traffic, and up to 45x higher paid conversions – connected in one WordPress dashboard.
● STEP 1 – ENGAGE
● STEP 2 – NURTURE
● STEP 3 – CONVERT
● STEP 4 – ACT
Grow your email list 2-7x faster than popups
Popups ask. Registration walls require. Newsletter popups convert 0.9% of readers who see them.
Our List Builder registration wall converts 3.2-6.7% of anonymous readers using dynamic targeting.
“Publishers who turn on registration walls not only build their email list faster, but also see up to 100% website traffic growth.”
● STEP 1 – ENGAGE
● STEP 2 – NURTURE
● STEP 3 – CONVERT
● STEP 4 – ACT
Send readers back to your site
Your newsletter is the one channel you own. AI can’t intercept it. Social media can’t throttle it. Google can’t down rank it.
Flowletter works faster in WordPress and powers subscriber auto-login reducing support tickets.
“Email is the #1 tool for converting free readers into paying subscribers.”
● STEP 1 – ENGAGE
● STEP 2 – NURTURE
● STEP 3 – CONVERT
● STEP 4 – ACT
Turn readers
into subscribers
Registered readers convert to paid up to 45x the rate of cold traffic. They’re already logged in: no new account, less friction, higher conversions.
Leaky Paywall targets potential subscribers by tracked engagement, custom messaging, and flexible restriction features.
“Registered readers are already logged in – no new account required to subscribe. Lower friction, higher conversion.”
● STEP 1 – ENGAGE
● STEP 2 – NURTURE
● STEP 3 – CONVERT
● STEP 4 – ACT
Know what’s working.
Fix what’s not.
AI-powered Subscriber Insights tracks every logged-in reader: what content converts, which free readers are ready to pay, and which subscribers might cancel. Every week you get an action plan to win new subscribers and keep the ones you have.
“Identify your highest-converting content, readers likely to pay, and most at-risk subscribers – in one view.”
The registration wall builds the list.
The newsletter activates it.
Traffic grows, subscriptions increase, advertisers notice.
That’s the whole system.
● CUSTOMER TESTIMONIALS
Hear from publishers like you
Spain’s #1 expat newspaper for the last two decades
“Leaky Paywall migrated us in days. Everything works. Support is instant, and our subscribers have skyrocketed.”
Jon Clarke, owner, the Olive Press
anonymous user emails captured
SUBSCRIBER Conversion Rate
Reader Revenue GROWTH
Our team becomes your team
We’ve watched platforms squeeze publishers for a decade – search, then social, now AI. Your paywall shouldn’t squeeze you too. It’s why we built Leaky Paywall.
Moving off Piano, Pelcro, or another bolt-on? We migrate everything: subscribers, payment data, active renewals. The Olive Press was live in days.
Map your growth strategy
We start by blueprinting your audience and growth strategy, together via Zoom.
Handle the setup
Our team handles full setup, integrations, and migration from your current paywall.
Optimize after launch
After launch, we monitor performance and guide next steps.
Support when you need it
Need help? Book a call anytime, we’re always available.
PETE
CARLO
KATE
TYLER
JEREMY
Learn from publishers like you
Paywall Podcast
Join Pete and Tyler as they break down what actually drives audience and revenue growth.
Publisher Revenue
See Leaky Paywall in action. Real publisher case studies at PublisherRevenue.com: the registration walls, the newsletters, and the numbers behind them. See exactly how readers convert.
