BUILT FOR WORDPRESS


Take control of the subscription experience your readers deserve.

Leaky Paywall is the WordPress-native subscription platform built for publishers. Our Publisher Flywheel™ uses AI-powered Insights to grow your audience, traffic, and paid subscriptions.

Trusted by over 800 leading publishers

Bolt-on paywalls create more problems than they solve

You’re building within their limits

SaaS paywalls are limited to their overlay, with subscriber data locked in. Leaky Paywall uses WordPress’s user table, categories, tags, hooks, and filters to gate and message your way.

Disconnected from your website

When SaaS APIs fail, readers don’t retry, they leave. Leaky Paywall uses WordPress’s login plus Flowletter auto-login, so readers sign in once and stay signed in.

Your subscribers aren’t truly yours

SaaS rents you access to your own audience. To leave, you negotiate it back. Leaky Paywall is open source and WordPress-native: you own and control the platform.

  The Publisher Flywheel

Our proven system for
growth

The Publisher Flywheel™ drives your business – 5x faster list building, 100% more traffic, 5-10% paid conversions, all inside WordPress.

  STEP 1 – ENGAGE

  STEP 2 – NURTURE

  STEP 3 – CONVERT

  STEP 4 – ACT

Grow your email list 5x faster than popups

Popups get ignored. Registration walls don’t. Gate your content behind a free sign-up, your content does the selling.

That’s how publishers grow email lists 5x faster and turn readers into trackable, reachable users.

“Publishers using List Builder grow their email list 2-7x faster than typical opt-ins.”

  STEP 1 – ENGAGE

  STEP 2 – NURTURE

  STEP 3 – CONVERT

  STEP 4 – ACT

Send readers back to your site

Your newsletter is your only owned direct marketing tool.

We help you set up a faster newsletter workflow that nurtures your growing audience, drives 100% more traffic back to your website and converts more paying subscribers.

“Email is the #1 tool for converting free readers into paying subscribers.”

  STEP 1 – ENGAGE

  STEP 2 – NURTURE

  STEP 3 – CONVERT

  STEP 4 – ACT

Turn readers
into subscribers

5–10% of registered readers convert to paid subscribers. They see dynamic upgrade messaging tailored to what they read, their subscription level, and content interest.

With accounts already in WordPress, checkout is a breeze: credit card, Apple/Google/Amazon Pay, and global payments.

“Registered readers are already logged in – no new account required to subscribe. Lower friction, higher conversion.”

  STEP 1 – ENGAGE

  STEP 2 – NURTURE

  STEP 3 – CONVERT

  STEP 4 – ACT

Know what’s working. Fix what’s not

Our AI powered Subscriber Insights tracks all logged in readers and let’s you know what content converts, which free readers are most likely to pay, and which paid subscribers are at risk of churning. 

Receive a weekly action plan to grow new and preserve existing subscriptions.



“Identify your highest-converting content and most at-risk subscribers – in one view.”

  CUSTOMER TESTIMONIALS


Hear from publishers like you

Spain’s #1 expat newspaper for the last two decades

“Leaky Paywall migrated us in days. Everything works. Support is instant, and our subscribers have skyrocketed.”

Jon Clarke, owner, the Olive Press


70,000+

anonymous user emails captured

+5.6%

SUBSCRIBER Conversion Rate

+273%

Reader Revenue GROWTH

Our team becomes your team

Book a demo with our team to learn more about how you can grow your audience and subscriptions.

Map your growth strategy

We start by blueprinting your audience and growth strategy, together via Zoom.

Handle the setup

Our team handles full setup of Leaky Paywall and integrations.

Optimize after launch

After launch, we monitor performance and guide next steps.

Support when you need it

Need help? Book a call anytime, we’re always available.

PETE

CARLO

KATE

TYLER

JEREMY

Learn from publishers like you

Paywall Podcast

Join Pete and Tyler as they break down what actually drives audience and revenue growth. Backed by insights from 1,000+ publishers.

Publisher Revenue

Explore real strategies and case studies at PublisherRevenue.com. See exactly how readers convert.