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Introducing Subscriber Insights: The new way to track conversion attribution and source data inside WordPress.
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As a publisher, you know the "what": You know how many subscribers you have and what your monthly revenue looks like.
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But do you know the "why"?
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Why did that specific reader finally pull the trigger and subscribe? Which article was the "tipping point"? Which social channel is actually sending you paying customers, not just "fly-by" traffic?
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If you’re like most publishers, that data is scattered across three different platforms and a dozen spreadsheets.
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Today, we’re changing that.
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We are thrilled to introduce Subscriber Insights. A brand-new way to look under the hood of your publication and see exactly what's driving your growth.
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What’s inside Subscriber Insights?
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We built this specifically for WordPress publishers who need actionable data without the "data science" degree.
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Conversion Attribution: See exactly which articles are triggering the most free and paid signups. Now you know what content to produce more of.
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Source Tracking: Pinpoint where your subscribers are coming from (Social, Search, or Email) so you can double down on what works.
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Subscriber Health at a Glance: Track your revenue trends, signup velocity, and subscriber tiers—all from your WordPress dashboard.
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First-Party Data: With our Attribution Survey integration, you can ask readers directly how they found you and see those results live in your Insights tab.
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The "Why" Behind the Data
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At Leaky Paywall, our goal is to help you build a sustainable, independent media business. To do that, you need to own your data.
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Subscriber Insights tells you where to spend your marketing budget, which newsletters are converting, and how to tune your paywall restrictions for maximum ROI.
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Ready to see what’s really happening on your site?
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© 2021 Leaky Paywall
PO Box 855 Grantham, NH 03753 |
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| Issue # | Reading time: 3 mins |
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