How a local news site grew revenue 3.8x

Bättre Stadsdel, a local news site in Stockholm, grew monthly revenue 3.8x. They were already on Leaky Paywall but were still using our older Quick Register form. The biggest change was switching to List Builder, our full-screen registration wall. They also cleared ads off their subscribe pages and rebuilt their pricing.

The results:

  • New paid subscribers: up 4.2x
  • New free subscribers: up 2.6x

The full case study walks through the changes and what happened next.

Read it here:

How a Stockholm News Site Grew Monthly Revenue 3.8x With a Registration Wall

Bättre Stadsdel, a Stockholm local news site, swapped an inline signup form for a full List Builder registration wall. Free signups climbed within days, and daily revenue followed about six…

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