Successful paywall strategies for publishers
This interview was originally posted on Nearview Media.
Eric and Pete dive deep into free registrations and paid subscription strategies. Make sure you check out Eric’s High Value Publishing podcast (where this interview is also published).
A little bit about Eric:
“For the past 28 years, I’ve worked with hundreds of B2B, consumer and regional publishers to grow their digital audience and revenues, and improve their platforms and execution.
I was the SVP of Digital for several large media companies overseeing digital sales, marketing, editorial, production and technical teams. I know the challenges and opportunities you face!
For some clients, I work as a contract Chief Digital Officer helping with digital strategy, execution, training and support. For others, I come alongside their existing digital team to focus on specific initiatives or turbocharge their efforts.”