Category: zeen101 issues

How to attract a sponsorship for your free registration level

Transcript: Welcome to episode 22 of the paywall podcast. I’m Pete I’m here with Jeremy and Tyler, and we are going to talk today about one very powerful idea: How to monetize your free registration level with a paid sponsorship. If you have a free registration or you’re considering setting up a free registration level […]

Your #1 strategy for growing paid subscriptions

Invest 6 minutes to learn the most important step in growing your paid subscriber base. We have implemented this strategy throughout our publisher base and the results are impressive. You will learn how to: Grow your email list Convert paying subscribers See a successful publication’s approach Watch now: Lightly edited transcript: What I’m going to […]

15 New & Easy Publishing Tactics To Boost Your Subscription Revenue

Step #4 of our Subscription Accelerator™ framework Once you have a good paid subscription flow it’s time to consider adding new revenue products. The following 15 are easy, low hanging fruit, tactics that you can implement now to bump up your subscription revenues. If you would like to listen to the episode that inspired this […]

How to convert free registered readers into paying subscribers

Step Three of the Subscription Accelerator™ Framework To recap, the Subscription Accelerator™ is our formula for revving up your paid subscriptions and, with them, your revenue (full video recording available below). Step one is collecting registered readers, by offering free but limited access to your casual and semi-casual visitors. Step two is sending your newsletter of […]

How your email newsletter drives paid subscription revenue

Step Two of the Subscription Accelerator™ Framework Is your email newsletter your #2 source of subscription revenue? Today we will cover the importance of your email newsletter. It is the number two step in the Subscription Accelerator™ framework.  Please note this is a lightly edited transcript from the following video: Opportunities The first thing I […]

Pico alternative: how Leaky Paywall compares

When it comes to creating a subscription/membership system in WordPress, there are dozens of options available. Here at Zeen101, we are laser-focused on serving news and magazine publishers. Our Leaky Paywall product is more than your typical WordPress plugin. It’s an enterprise purpose-built solution designed to accelerate your paid subscriptions Let’s dive into specifics that […]

6 Examples of Successful Publication & Product Launches – Paywall Podcast

New ideas for a profitable publication Every publication is different, but even small or unusual publications can be profitable. In the third episode of the Paywall Podcast, 6 Examples of Successful Publication & Product Launches, Pete, Jeremy, share diverse examples of publishers who found creative ways to generate revenue.   Listen now.   Our featured publishers […]

The State of Subscription Management – A Podcast Interview

Chatting With the Experts Digital subscriptions are an issue critical to the world of publishing. So it’s not surprising that it would be a popular topic for discussion. That’s why ZEEN101’s Pete Ericson sat down for a chat with Vahe Arabian of the State of Digital Publishing podcast. The podcast runs for about 50 minutes and […]

How To Create A Better User Account Experience

The Finishing Touch Most of our efforts are focused on convincing readers to become subscribers. It’s easy to forget that there is still one last step: actually purchasing the subscription. Most subscription checkouts are an afterthought: one long, scrolling page collecting all the vital information at once. As if the publication is afraid that the […]

How Generosity Can Generate Paid Subscriptions

Personal Generosity What goes around, comes around. It’s not a new philosophy and it comes in many forms and phrases, but the general idea is this: do the right thing and rewards will find their way back to you. The Coloradoan – the main news source for Northern Colorado – has hit upon a great […]

How To Protect Your Content With Category Restrictions

Leaky Paywall Makes Your Life Just A Little Easier A metered paywall is a necessity for a digital publication. It protects your content without locking away its value from the search engines and social media outlets that drive reach and visibility. A flexible metered paywall like Leaky Paywall can do even more. It allows you […]

Make your ads more effective with sponsored content

feed the feed It’s no secret that the world of digital advertising is a bit of mess. Traditional advertising methods just don’t work the same way online. Web readers have developed ‘banner blindness’ that keeps them from seeing display ads and most people have ad-blockers that keep pop-ups away from their sight entirely. Publishers are […]

We help Einstein Magazine win Best Design – Folio Award

Einstein Magazine was chosen by Folio as 2016 and now 2017 Winner of it’s category for digital publications. It uses our IssueM toolkit for WordPress to manage live web issues. We are very proud that our issue publishing platform runs the core of this publication. Source: 2017 Folio: Ozzie Digital Award Winners Source: 2016 Folio: Ozzies Digital […]

UK publishers are mixed on performance of Facebook Instant Articles

If you are considering trying Facebook Instant Articles to drive more traffic to your site, expect mixed results. Some publishers are reporting positive results and some are bowing out. Bottom line: Facebook is in control and results can change at any time. Is it worth the risk? U.K. publishers are gaining a better understanding of […]

The NYTimes 4 point checklist for digital success

Here’s a quickie: The New York Times is integrating this four point approach to it’s digital publishing success: Presenting a greater cross-section of what the Times publishes spanning culture, opinion, and sports; Using that fuller toolbox of typography, thumbnails and visuals to better express the range of stories offered; Presenting a finite list of stories […]

Free IssueM support moves to WordPress forums

Just a big FYI if you are looking for free support for IssueM head over to https://wordpress.org/support/plugin/issuem Reason 1: After starting our support in BBPress and then moving to HelpScout we noticed that no matter how much we encouraged support off the WP repo folks couldn’t resist posting there :) Reason 2: Another big reason to […]

Coupon Codes plugin for Leaky Paywall is here

Create unlimited coupon codes. Assign them to individual subscription levels and more. Create as many coupons as you need Coupon Options Tip: use the Reporting Tool to filter coupon usage by price. Get the Coupon Codes plugin here Get our free guide for publishers: The Subscription Accelerator™ guide Name Email(Required) EmailThis field is for validation […]

ZEEN101 gets featured in People’s Pundit Daily

How Zeen101’s WordPress Leaky Paywall, IssueM Are Revolutionizing Internet Publishing – People’s Pundit Daily Since it’s release on May 27, 2003, the WordPress content management system (CMS) has evolved from a blogging platform to an industry leader in Internet publishing. Their brilliance was in their decision to make WordPress a free, open source software for […]

How to choose the right platform for digital publishing success

Your choice of platform today can make or break your publication. With 1000’s of publishing solutions available, it can be an overwhelming decision. There is some good news in that today we know what we really need to succeed online. There are 8 things your platform must do to attract readers and keep your content flowing fast: […]

Top Magazine and News themes for WordPress

I get asked pretty regularly: What is a good magazine or news theme to start a design with? The great news is there are many themes to chose from these days… almost too many. I spent many hours combing through magazine and news themes from all the major theme publishers and selected a group that met […]

Berkeley Science Review: Impressive Issue-Based Digital Publishing

For over 10 years, the student-run and non-profit Berkeley Science Review (BSR) magazine has been publishing articles from UC Berkeley graduate students. The magazine serves to highlight the groundbreaking research occurring at the university. In just the last few years, the Berkeley Science Review jumped into the digital publishing scene. They’ve built an impressively powerful—and impressively […]

Should you publish issues or blog style?

There is no right or wrong way to publish. Consider whether your audience demands information as it happens (blogging) or whether curating and packaging articles into issues serves them better. It’s up to you. Below I will cover the pros and cons of using a blogging vs. issue based approach and also combining the two. […]

How to price your digital magazine

I see a trend. The Apple Newsstand (found within iTunes’ App Store) is now selling quite a lot of magazines and is showing price points for publications. Many are at $1.99/mo.

Why should you focus your publishing efforts on the web?

(Rather watch the video this article based on? It’s at the bottom) What are the biggest benefits of publishing your magazine or news site online today? Let’s define what a web based magazine is today. If you look at the bigger publishers: Better Homes and Gardens Sports Illustrated New York Times Bostonglobe.com They are publishing on […]

Banner ads won’t make you (the magazine publisher) any money

…unless you have a large community and readership. Forget ads and create products to sell Your biggest strength as a magazine or news publisher is that you have a community that is focused on your topic area and are passionate about it. If you do a good job building and interacting with your readers then […]

Why do publications fail?

Stop being in the game of numbers and change to a game of members instead – Mr. Magazine This is the publishing truth. Your publication, whether it is digital, print or made of sheets of steel… must serve, connect, and be one with your community. Publications fall down because the publisher broke the relationship with […]

Do you have 15 revenue streams for your magazine?

A successful Australian publisher reveals that they have no less than 15 different revenue sources for their publications. Amazing, and yes this is what you have to do today to succeed online. If you think about your readership and their interests you might well come to the conclusion that you have a community that could benefit (and […]

Using “Twitter Links” to Improve Your Social Media Tracking Efforts

Twitter—the wildly popular “micro-blogging” service—is making a giant impact on the internet, and joining the ranks of internet giants by doing so. If you’ve watched any cable news program in the last year, you’re probably already familiar with how it is helping to cure us all of the reckless habit of using sentences longer than […]

Boost Your Site’s Productivity with 3 Easy Updates

I realized the other day that I’ve now spent over ten years working with small business web sites. Has the internet even been around 10 years?! Was it really 13 years ago that I was ducking class and hiding in the school’s computer lab so I could “email” the fellow geek sitting at the computer […]

Three Reasons Book Publishers are Perfect for Social Media

Yes. I admit that I may be biased. My life-long interest in book publishing, my background in the industry, and my general love for books, may make me an unsuitable person to declare a particular industry most-suited to participate in the world of social media. I’ll make my quick points and leave it up to […]

Your Web Site: The Essential Hub of Your Social Media Strategy

The world is all a-buzz right now (at least my corner of the world) about social media marketing and how to make Twitter or Facebook or YouTube or LinkedIn or Digg or Bloopt work for your business. I happen to think that these services—except for Bloopt, which I just made up—CAN work for businesses in […]

The Billboard Analogy & The Importance of Proving that Social Media Sells

Coca-Cola isn’t alerted by Rickie’s Convenience Mart every time you buy an ice cold bottle after walking past their signs at the local little league field. Nike can’t run the numbers (groan) on how many times people have purchased new kicks after seeing skinnier people in their ads on the subway. And McDonald’s can’t track […]