ZEEN101 gets featured in People’s Pundit Daily

How Zeen101’s WordPress Leaky Paywall, IssueM Are Revolutionizing Internet Publishing – People’s Pundit Daily Since it’s release on May 27, 2003, the WordPress content management system (CMS) has evolved from a blogging platform to an industry leader in Internet publishing. Their brilliance was in their decision to make WordPress a free, open source software for […]

It’s a trend: monetize your back issues

Why are readers drawn to content decades or even centuries old? The answer is a simple one: Articles that were once popular as cutting-edge news are now highly valued for their historical content. Digital archives are typically being made available through premium multimedia subscriptions that command significantly higher rates than print-only subscriptions — while still […]

It’s time to monetize your back issues

Why are readers drawn to content decades or even centuries old? The answer is a simple one: Articles that were once popular as cutting-edge news are now highly valued for their historical content. Digital archives are typically being made available through premium multimedia subscriptions that command significantly higher rates than print-only subscriptions — while still […]

What Does ‘Going Digital’ Actually Mean For Publishers?

“Going digital” has been the publisher’s catch-cry ever since the web started to take hold but for many small publishers it’s always been a costly undertaking. In the last few years, that’s all changed as low-cost, often free, products have once again levelled the publishing playing field. Now, the problem is not one of cost […]

How to choose the right platform for digital publishing success

Your choice of platform today can make or break your publication. With 1000’s of publishing solutions available, it can be an overwhelming decision. There is some good news in that today we know what we really need to succeed online. There are 8 things your platform must do to attract readers and keep your content […]

How to choose the right platform for digital publishing success

Your choice of platform today can make or break your publication. With 1000’s of publishing solutions available, it can be an overwhelming decision. There is some good news in that today we know what we really need to succeed online. There are 8 things your platform must do to attract readers and keep your content flowing fast: […]

Shopify integration for Leaky Paywall

Run a Shopify store and need to to let buyers buy a subscription to your publication through Shopify? or… need to sell a product that comes with a subscription? Now you can tie a Shopify purchase to a subscription. The Shopify plugin for Leaky Paywall developed by Maciej Bis Allows you to import the emails of recent […]

Using Issues To Help Readers Achieve Finishability

Being economical with links and using issue-based publishing are key components in The Economist’s digital strategy. Should they be part of yours too? ‘Finishability’ allows readers to feel that they are on top of everything and gives them permission to do something else. And it’s central to the strategy to The Economist, the 170 year […]

Use WordPress issues to throw better parties

HOBNOB magazine wants to help you throw better parties Really… and it’s pretty cool. Their secret is packaging how-to articles (based on a party theme) into “issues” that you can read depending on what kind of party you would like to host. Want to host a party about things that are small? Check out the The […]

Use WordPress issues to throw better parties

HOBNOB magazine wants to help you throw better parties Really… and it’s pretty cool. Their secret is packaging how-to articles (based on a party theme) into “issues” that you can read depending on what kind of party you would like to host. Want to host a party about things that are small? Check out the […]

Ad Dropper – Manage ads faster

Ad Dropper makes it a snap to add, manage, and track ads anywhere on your WordPress site Some fast features: Create multiple ad zones: header, footer, sidebar, and in-content Create any type of ad with the WordPress editor: banner, text, video, or insert 3rd party ad code Assign 1 or more ads to your ad zones […]

Does your reader need to read your publication in an app?

The short answer is yes… because your apps make it easier to read your content and brings your reader closer to you, the publisher. According to Nielson: 89% of media consumption is consumed on mobile apps Only 11% of media is consumed on mobile web. Check out their nifty chart: So YES, if you run […]

UniPress in Action

Does your reader need to read your publication in an app?

The short answer is yes… because your apps make it easier to read your content and brings your reader closer to you, the publisher. According to Nielson: 89% of media consumption is consumed on mobile apps Only 11% of media is consumed on mobile web. Check out their nifty chart: So YES, if you run a […]

How to Create the Most Compelling Pitch to Subscribe You Have Ever Seen

So you’ve built your digital publication. You have protected your content behind a metered paywall. A reader hits the end of his free articles and it’s time to tell him he needs to subscribe (pay) to read more. How do you nudge him to fork up some $$$ and gain access to the rest of all your fantastic content? A video […]

Gift Subscriptions for Leaky Paywall now available

Generate more subscriptions to your publication by letting friends and family buy gift subscriptions! Grab the gift subscription plugin now. Features: Gifter can send a personal email note to the recipient (or not) Gifter can choose the date they want to have the gift subscription delivered. EG they can choose to send the gift on […]

Reporting Tool for Leaky Paywall now available (free)

The Reporting Tool for Leaky Paywall is a free add-on that will let you filter and download (CSV file) the subscriber info you need. Open up your downloaded CSV file in Excel or other spreadsheet program to analyze your subscriptions. Filter results by: Subscription price Expiration dates Subscription levels Active vs cancelled subscribers Payment methods Subscriber ID […]

How to Create the Most Compelling Pitch to Subscribe You Have Ever Seen

So you’ve built your digital publication. You have protected your content behind a metered paywall. A reader hits the end of his free articles and it’s time to tell him he needs to subscribe (pay) to read more. How do you nudge him to fork up some $$$ and gain access to the rest of […]

The best clean magazine and news themes for WordPress

I get asked pretty regularly: What is a good magazine or news theme to start a design with? The great news is there are many themes to chose from these days… almost too many. I spent many hours combing through magazine and news themes from all the major theme publishers and selected a group that […]

Top Magazine and News themes for WordPress

I get asked pretty regularly: What is a good magazine or news theme to start a design with? The great news is there are many themes to chose from these days… almost too many. I spent many hours combing through magazine and news themes from all the major theme publishers and selected a group that met […]

“Things” to Sell: Sparking New Ideas for Publishers

My last post “Rediscovering the Sense and Economics of Publishing ‘Things’” was, I’m happy to say, well-received. We heard from publishers via email, Twitter, and phone calls that the post spoke to a core concern they’d been having about “the digital future” equaling a purely “free content” future. We, of course, argue that it doesn’t […]

“Things” to Sell: Sparking New Ideas for Publishers

My last post “Rediscovering the Sense and Economics of Publishing ‘Things’” was, I’m happy to say, well-received. We heard from publishers via email, Twitter, and phone calls that the post spoke to a core concern they’d been having about “the digital future” equaling a purely “free content” future. We, of course, argue that it doesn’t […]

Rediscovering the Sense and Economics of Publishing “Things”

From what I’ve seen through my work here at zeen101, the publishing world right now is taking one large step backward—and, in my opinion—that’s the right direction. The lavish promises of digital publishing have captivated the publishing industry for nearly two decades. The idea of instant publishing with instant worldwide distribution is quite compelling—so much […]

Rediscovering the Sense and Economics of Publishing “Things”

From what I’ve seen through my work here at zeen101, the publishing world right now is taking one large step backward—and, in my opinion—that’s the right direction. The lavish promises of digital publishing have captivated the publishing industry for nearly two decades. The idea of instant publishing with instant worldwide distribution is quite compelling—so much […]

Apps vs Mobile Sites: 3 Ways Apps Build Stronger Relationships with Readers

Publishers of every stripe have wrestled, at some point, with some variation of this question: Are we better off developing a slick app or a killer mobile website? Strong cases can be made for both approaches to delivering a publication to a mobile audience. Get our free guide for publishers: The Subscription Accelerator™ guide Name […]

Apps vs Mobile Sites: 3 Ways Apps Build Stronger Relationships with Readers

Publishers of every stripe have wrestled, at some point, with some variation of this question: Are we better off developing a slick app or a killer mobile website? Strong cases can be made for both approaches to delivering a publication to a mobile audience. Get our free guide for publishers: The Subscription Accelerator™ guide Name […]

IssueM 2.0 Released

The IssueM 2.0 release is now available on WordPress.org or by updating in your WordPress admin panel. Many new improvements, bug fixes, and features were added to help make your issue publishing experience even better. The settings page was redesigned to give you a more native WordPress experience. We improved the inline documentation and added […]

Berkeley Science Review: Impressive Issue-Based Digital Publishing

For over 10 years, the student-run and non-profit Berkeley Science Review (BSR) magazine has been publishing articles from UC Berkeley graduate students. The magazine serves to highlight the groundbreaking research occurring at the university. In just the last few years, the Berkeley Science Review jumped into the digital publishing scene. They’ve built an impressively powerful—and […]

Berkeley Science Review: Impressive Issue-Based Digital Publishing

For over 10 years, the student-run and non-profit Berkeley Science Review (BSR) magazine has been publishing articles from UC Berkeley graduate students. The magazine serves to highlight the groundbreaking research occurring at the university. In just the last few years, the Berkeley Science Review jumped into the digital publishing scene. They’ve built an impressively powerful—and impressively […]

Huffington Post publishes our how-to article on native advertising

Good advice from our very own Jesse McDougall. If you are running or considering adding sponsored content to your publication, do yourself a favor and follow Jesse’s 2 simple rules to keep you out of trouble. It’s a quick read at HuffPost. Get our free guide for publishers: The Subscription Accelerator™ guide Name Email(Required) EmailThis […]

The Baffler: Successfully Making the Leap from Print to the Web

The Baffler online magazine (first printed issue was published in 1988) is a highly-visible and beautifully-illustrated magazine with a large readership. The magazine offers subscriptions in print, online, or both. To make all this happen, The Baffler uses two of zeen101’s industry-shaping WordPress plugins: IssueM (free) and Leaky Paywall (paid). When used together, these two […]

IssueM 1.2.12 Released

We’ve uploaded the latest version of IssueM (1.2.12) to the WordPress.org plugin repository. The most recent release includes some new features and functionality to improve your experience with IssueM. Front End Updates We’ve added a link to the Issue name in the Active Issue Widget, giving you yet another way for your users to find […]

Make better decisions about your site with Google Analytics

If you publish a magazine or news site online you will often be faced with decisions on how to improve the experience for your readers. The answer is quite simple: you have to know how your readers got to your magazine and what articles and other content they are naturally gravitating to. So how do you […]

How to QUICKLY find great free stock photos for your articles

Get your hands on the right free photo fast. The problem with most free stock photo sites is they suck all your time just trying to find a good photo for an article. There are lot’s of free options and some provide really beautiful photos but the wasted time hunting through the long photo galleries […]

How to QUICKLY find great free stock photos for your articles

Get your hands on the right free photo fast. The problem with most free stock photo sites is they suck all your time just trying to find a good photo for an article. There are lot’s of free options and some provide really beautiful photos but the wasted time hunting through the long photo galleries drives me nuts. […]

Play the Long Game: Serve Your Audience First

This post was inspired by an article over on Copyblogger by Sonia Simone titled, “The Right Way to Think About Google.” Simone offers five wonderful rules to help us blogger/publishers guide our thinking about Google and its awesome and awesomely-fussy power. The article culminates with Simone’s fifth rule, which is this: “Serve the audience first.” […]

Play the Long Game: Serve Your Audience First

This post was inspired by an article over on Copyblogger by Sonia Simone titled, “The Right Way to Think About Google.” Simone offers five wonderful rules to help us blogger/publishers guide our thinking about Google and its awesome and awesomely-fussy power. The article culminates with Simone’s fifth rule, which is this: “Serve the audience first.” […]

Simmons College publishes an issue based magazine with WordPress

Here is a great example of a WordPress publication that features regular issues and also publishes a blog for in between news: The Field Educator What’s it about?  It is published by the Simmons School Social Work and according the about page: The Field Educator was created to promote communication and knowledge exchange among field educators in […]

How to craft great titles for your audience

There are many popular schools of thought when it comes to titling an article. Unfortunately, the trend we’re seeing lately relies too heavily on fishing: Pack ’em full of keywords so the Google robots find you; Bait your readers with scintillating tantalization; Tell your readers they JUST WON’T BELIEVE WHAT HAPPENS NEXT…!; …Make a list! […]

How to Target Your Titles for Your Audience

There are many popular schools of thought when it comes to titling an article. Unfortunately, the trend we’re seeing lately relies too heavily on fishing: Pack ’em full of keywords so the Google robots find you; Bait your readers with scintillating tantalization; Tell your readers they JUST WON’T BELIEVE WHAT HAPPENS NEXT…!; …Make a list! […]

Is native advertising doomed?

This video made me laugh. It’s funny, really funny and makes me glad I have an HBO subscription so I can watch more John Oliver. John, in a completely satirical way, lambastes the entire native advertising movement. He points out that advertising and editorial are “church and state” and should never be mixed together. Is […]

Is native advertising doomed?

This video made me laugh. It’s funny, really funny and makes me glad I have an HBO subscription so I can watch more John Oliver. John, in a completely satirical way, lambastes the entire native advertising movement. He points out that advertising and editorial are “church and state” and should never be mixed together. Is […]

Swimming Through Mud: The State of Publishing Online

Publishing online today is like swimming through mud—difficult, unclear, tiring. Any print publisher of any stripe—book, news, magazine, school, corporate, etc.—looking to put content online is quickly overwhelmed by a mudslide of large, and sometimes esoteric, questions: Free content or paid? How do we prevent rampant piracy? Is SEO still a thing? Flipbook- or blog-style? […]

Swimming Through Mud: The State of Publishing Online

Publishing online today is like swimming through mud—difficult, unclear, tiring. Any print publisher of any stripe—book, news, magazine, school, corporate, etc.—looking to put content online is quickly overwhelmed by a mudslide of large, and sometimes esoteric, questions: Free content or paid? How do we prevent rampant piracy? Is SEO still a thing? Flipbook- or blog-style? […]

Shrink your publication’s header for better branding throughout your site

The New Yorker is doing it, the New York Times is doing it, you can do it… and it’s pretty easy. Here’s how: Step 1: Reduce your header logo size Readers don’t care about your logo… really. It is important they know who is producing content, but how hard is it for them to figure […]

Adjust your publication’s header for better branding throughout your site

The New Yorker is doing it, the New York Times is doing it, you can do it… and it’s pretty easy. Here’s how: Step 1: Reduce your header logo size Readers don’t care about your logo… really. It is important they know who is producing content, but how hard is it for them to figure that out? […]

Some Required Resources for Effective Content Marketing

Publishers and authors do not need an army of geeks in order to create and execute effective content marketing campaigns. That said, content marketing does require a few things in order to be effective. I’ve laid them all out here so that you can see—before starting out—what you’ll need to arrange or line up to […]

How to publish a native ad in WordPress

With all the discussion and growth of native advertising, we thought it was time for us to provide a simple yet effective plugin to flag an article as “Sponsored” or “Promoted” We couldn’t find a good one so we built one that’s free to download. Watch this video to see how it works: Get our free […]

How to share a great article you found with your readers (curation)

A fishing publication asked me today how should I go about sharing an article with my readership? It’s a great question and yes you do want to share (or curate) articles from other sources… and it’s simple. When you run into a great article do these 4 things: Write up your own catchy title: Write […]