Is Your Paywall Invisible?
Most visitors read 1.7 articles per session. If your meter waits past article 2, most never see your wall.
Most visitors read 1.7 articles per session. If your meter waits past article 2, most never see your wall.
Soft paywalls convert 2.1% of visitors, hard paywalls convert 10.7%, but the numbers measure different things entirely for publishers.
Google traffic is down 30%, AI Overviews are answering your articles, and social referral keeps shrinking. The Publisher Flywheel™ is the 4-step system that turns anonymous readers into a direct audience you actually own.