Leaky Paywall blog

Why Clear Copy Converts Faster

Confused visitors rarely hit “Subscribe.” Use plain language to build instant trust and watch sign-ups rise on autopilot. Clear copy converts faster.

One Paywall Tweak for 20% Faster Email Growth: The Olive Press Case Study

Stop losing readers to vague pop-ups. Learn how one simple word change sent registrations back from a nosedive to record highs.

Publisher Strategies to Combat Ad Blockers and Boost Revenue

Ads getting blocked? Turn that dead end into a doorway. Invite visitors to sign up free, grow your email list, and convert high-engagement readers into subscribers.

Is Your Website Hurting Your Revenue?

From annoying ad blocker walls to overcomplicated forms, small website friction points can drive readers away. Here’s how to fix them and turn more visitors into loyal subscribers.

From Donations to Subscribers: How a Non-profit News Publisher Turned a Paywall Into a Growth Engine

When donations weren’t enough, the Key Biscayne Independent found a smarter path. By layering free registration with email capture and a light paywall, they turned casual readers into loyal subscribers and unlocked steady revenue in the process.

Magazine Strategies That Put Publishers Back in Control

Discover proven magazine strategies that help publishers take control of their digital future. From integrating tech tools in WordPress to building powerful email lists and choosing the right paywall model, this guide walks you through how to streamline operations, boost engagement, and unlock sustainable revenue.

Finding Your Perfect Email Cadence: A Practical Guide for Publishers

Not getting the traction you want from your newsletters? You might be sending too little—discover the cadence that keeps your readers coming back for more.

Moving Past the Fear of Paywalls: Lessons from Four Publishers

Launching a paywall for the first time can feel intimidating. This blog walks through how four publishers—each starting from a different place—faced the fear, took the leap, and found what works.

How One Publisher Turned a Quiet Calendar Launch into a Traffic and Engagement Engine

Salem Reporter added a local events calendar with no promo—and it quickly started driving traffic, surfacing community events, and saving their team time.

How publishers should set content restrictions to drive paid subscriptions

What’s the right way to gate your content? We break down smart paywall setups and show how publishers are using them to drive paid subscriptions.

Subscription Sticker Shock: Should you raise your prices?

Planning to raise prices? Here’s how to communicate it clearly and keep your subscribers on board.

The 9 Best Paywall Providers For Your Content Business in 2026

Monetizing your digital publication starts with a crucial decision: which paywall is right for your site?

Black Friday Without the Profit Burn

A strong Black Friday doesn’t need to hurt long-term value. These Black Friday strategies protects your brand and builds subscriber trust.

A better email newsletter service creates growth for Mexico News Daily

Switching to Flowletter helped Mexico News Daily streamline their email workflow, improve reader access, and grow paid and free subscriptions.

18 Subscription Revenue Tactics That Work for News and Magazine Publishers

Proven subscription revenue tactics from real publishers. Boost paid subscriptions with ad-free tiers, gift subs, group access, and more

Improving the website UI to boost subscriptions on The Boca Raton Tribune

The Boca Raton Tribune requested a critique of their subscription setup on their website. If you are looking to improve conversions, the video below should inspire updates to your own website.

How to Create a Paywall in WordPress – 7 Best Solutions Compared

WordPress paywalls can help generate revenue from online content, control access to premium content, and attract new free and paid subscribers.

Case Study: How Mexico News Daily took control of their data to grow revenue with Leaky Paywall

Data control leads to audience growth and increased paid subscription conversions.

Boosting Conversions and Enhancing Subscriptions: A Review of Bass Magazine’s Subscription Setup

Pete and Tyler from Leaky Paywall and the Paywall Project reviewed the Relevant Magazine website independently, coming up with three things that could help build paid subscriptions.

Case Study: Small Boats Nation Tackles Monetization and Content Organization

Small Boats, a digital magazine publisher, was grappling with monetization and content organization. They needed a robust subscription system and a way to streamline their content by issue.

Registration Walls vs Newsletter Signups: Why One Local Publisher Sees 16x Better Results

Salem Reporter’s registration wall generates 16x more signups than newsletter forms and converts 20% of free readers to paid subscribers. Here’s their formula.

Developing a Winning SEO Strategy for Paywalled Content

Let’s explore how a leading publisher is future-proofing their traffic growth strategy in the age of paywalls

The Subscription Page Formula: Best Practices Blueprint

How do you build a compelling subscription landing page? We show off high converting examples.

From YouTube Ads to Website Subscribers: Strategies for Sustainable Growth

Learn how a YouTuber musician sends his audience to his website and converts premium subscriptions

Maximizing Non-Profit Revenue and Reach: How KBIndependent Achieves Subscription Growth

We take a deep dive into how the Key Biscayne Independant is surging audience growth, donations, and paid subscriptions.

Four ways to sell bulk subscriptions

Groups can be as unique as individuals. Find the four different ways to sell bulk subscriptions to different organizations.

The impact of accessibility laws on publishers websites and how to stay compliant

AI and social media concerns are ramping up for publishers. So what do you do? We offer guidance.

Decoding the Effectiveness of Newspack’s Paywall: An In-depth Review

Discover the benefits and considerations of Newspack and various paywall options for digital publishers.

How should publishers handle AI and social media today?

AI and social media concerns are ramping up for publishers. So what do you do? We offer guidance.

Growing Paid Subscriptions with Facebook Ads: A Small Boats Magazine Case Study

We dive into a successful Facebook ads promotion to build subscriptions

How to setup a successful holiday subscription promotion + results

We dive into successful holiday promotional subscription strategies for publishers

10 subscription promotions that actually work for publishers

We dive into successful promotional subscription strategies for publishers

Publisher Mastermind webinar: How to put subscriber Insights to work for your publication

Publisher Mastermind – How to put Leaky Paywall Insights to work for your publication

Publisher Mastermind webinar: How to easily set up your subscriber-only newsletter

Publisher Mastermind – Learn why and how to set up your free and subscriber-only newsletters

How Salem Reporter Added 71 Paid Subscribers in 30 Days with a One-and-One Paywall

We dive into a case study on Salem Reporter, a local news publisher that has seen significant success in growing their revenue.

What percentage of your audience should be paid subscribers?

Paid digital subscriptions are becoming the largest share of revenue for publishers including the New York Times.

Publisher Mastermind webinar – How to nurture casual readers into paid subscribers

Publisher Mastermind with Q&A – Learn best practices for engaging and nurturing casual visitors on your website.

Piano Alternative: How Publishers Migrate to Leaky Paywall (and What Happens After)

Piano is built for News Corp-sized publishers. If that’s not you, you’re paying for complexity you don’t use. Here’s how Mexico News Daily migrated to Leaky Paywall in under 60 days, then grew to 1.4M monthly visitors with a 9% free-to-paid conversion rate.